TOGETHER, WE CAN
We live in an age of unprecedented change and disruption all of which combine to create uncertain futures. Associations have the potential to transform their communities and we will work with members to define and advocate how membership bodies can effect change.
The value of our professional network is based on relevance.
As part of our commitment to offering support and guidance, we will research, advocate and represent members on matters that are uniquely focused on the role of association chief executive and the responsibility of association leadership. Issues/topics of substance include (but are not limited to):
As an association executive, you know that poor board leadership is detrimental to the performance, reputation, and success of the organisation and its members. It is critical that an association's senior executives fully understand and appreciate governance roles, responsibilities, and relationships. We need to stop seeing governance as a burden and instead embrace it as an opportunity for fuelling growth and business development.
Given the reach and influence that business associations can wield in terms of enhancing business policy, education and practice, we recognise our role in providing them with pragmatic and realistic ideas and solutions so that they in turn can support their members and fulfil their potential as societal catalysts for change.
Articulating a winning strategy in the 21st century requires broad perspectives and deep insights on challenges and opportunities.
Visionary leaders inspire people to action and achievement; they embrace change and constantly adapt; they understand and can embrace risk; they link the present to the future; and they use imagination, innovation, and ingenuity to lead.